Google Cloud & AMD Build Bold

This is an ever-evolving, co-branded campaign telling the story of digital innovation through Google Cloud Virtual Machines powered by AMD EPYC processors. We were asked to marry the brands using AMD typography and Google-colored building blocks. This birthed our Build Bold concept through which we tell stories of dreaming, constructing, securing and being epic.

Our centerpiece video tells the story of Mrs. Block, who journeys through a land of possibilities and finds innovation in the cloud.

Role

Creative director

Credits

Content director:
Pete Fuduric

Strategy director:
Jeff Porzio

Art director:
Colin Beauchemin

Copywriter:
Amy Thacker

Animation:
General Idea

Sound design:
Beacon AV Lab

Microsite_mobile
Airshaper
Scale_out
ebook
Microsite_products
Dream_it
display
Encrypt
Build_bold