Google Cloud & AMD Build Bold
This is an ever-evolving, co-branded campaign telling the story of digital innovation through Google Cloud Virtual Machines powered by AMD EPYC processors. We were asked to marry the brands using AMD typography and Google-colored building blocks. This birthed our Build Bold concept through which we tell stories of dreaming, constructing, securing and being epic.
Our centerpiece video tells the story of Mrs. Block, who journeys through a land of possibilities and finds innovation in the cloud.
Creative director
Credits
Strategy director:
Jeff Porzio
Art director:
Colin Beauchemin
Copywriter:
Amy Thacker
Animation:
General Idea
Sound design:
Beacon AV Lab