Dow Jones Identities and Branding

This page features some of the identities and brand systems that I developed while at Dow Jones. Powered By Dow Jones was an especially large initiative. I created the mark as a sturdy and functional cousin to the corporate logo while most of my efforts went into coordinating with marketing and product teams to ensure the rollout was thorough and brand guides were comprehensive.

Role

Art director

Credits

Animation:
Laura Salaberry

Smart_Money_1
Smart_Money_2
storystudio
Roundtable
One_Thing
DNA
Customer_Lab
Power_Up
Mobile_Week
Virt_Stock
MW20
PBDJ_1
PBDJ_2
PBDJ_WSJ
PBDJ_group
PBDJ_Guides
Sales_Conf_1
Sales_Conf_2
LIL